Are you an ambitious growth leader energized by owning a multi-market strategy end-to-end? As our Regional User Growth Senior Manager for Spanish-Speaking Latam (SS-Latam), you will shape and execute the user growth mandate across Mexico, Argentina, and Chile. In this highly autonomous role, you will lead a dedicated regional team, serve as a key growth partner to senior revenue executives, and translate complex data into impactful, in-market execution.

We are looking for a strategic thinker who is equally comfortable rolling up their sleeves to run data analysis, build lifecycle campaigns, or refine a local experiment. In this role, AI is embedded into daily operations—accelerating research, reporting, and campaign development so you can move fast and go deep. If you thrive on building senior executive relationships, driving subscription growth, and balancing strategic judgment with hands-on rigor, this is your opportunity to make a lasting impact.

Responsibilities

• Own the end-to-end User Growth strategy across Mexico, Argentina, and Chile, driving new member acquisition, paid subscriptions, upgrades, and reactivation.
• Lead, hire, and mentor a regional team of growth specialists, delegating with context and coaching them toward high autonomy and performance.
• Build trust-based partnerships with senior Revenue, Customer Success, and Country leadership, serving as their primary growth advisor and connecting user journeys to business growth opportunities.
• Integrate AI tools (such as Claude and Gemini) into daily operations to streamline data analysis, campaign creation, reporting, and competitive research.
• Own the lifecycle campaign calendar across email, app push, SMS, and WhatsApp while influencing paid media investments in partnership with Brand, Product Marketing, and Customer Success teams.
• Analyze regional growth metrics using tools like Looker, Metabase, Amplitude, and Segment to uncover local trends, address underperformance, and build robust forecasting models.
• Champion continuous experimentation, designing local CRO and channel mix tests in individual markets and scaling validated wins across the broader region.

Required Qualifications

• Professional fluency in both English (the working language for global exchanges) and Spanish (for day-to-day engagement across Latam markets).
• Solid experience owning multi-market or regional growth strategies, preferably within subscription, CRM/lifecycle, or B2B2C environments.
• Hands-on AI fluency, actively using tools like Claude or Gemini to accelerate analytics, campaign development, and strategic research.
• Demonstrated success managing executive-level stakeholders (VPs and Country Leads) independently through clear data storytelling and structured strategic communication.
• Strong analytical capability, comfortable independently querying and synthesizing data to track conversion, channel reach, and engagement KPIs.
• Experience utilizing campaign orchestration and marketing automation platforms such as Braze.
• Proven leadership capabilities with experience coaching direct reports and managing team performance against business outcomes.
• Willingness to travel regionally 1–2 times per year as needed.

Nice-to-Haves

• Experience driving user acquisition and retention in subscription models, employee benefits, or corporate wellness platforms.
• Track record of leading regional marketing teams across diverse geographical footprints.
• Deep expertise in conversion rate optimization (CRO) and scaling localized experiment frameworks globally.

What We Expect
We expect a collaborative, proactive leader who seamlessly navigates between high-level business strategy and day-to-day execution. You should bring a structured communication approach—bringing clear proposals and business reasoning to senior stakeholders while taking calculated risks backed by data.

You will cultivate a team environment grounded in psychological safety, open feedback, and continuous learning. By treating Mexico, Argentina, and Chile as distinct markets with unique dynamics, you will unlock regional growth opportunities, embed AI into team workflows, and deliver measurable business value.